Blogs weren’t always as integral to the internet landscape as they are today. They have a short history but their moment of fame has been way more than brief. When Justin Hall created his first personal homepage, in 1994, he had no idea that he was pioneering the way to modern-day blogging. In the brief period of a little over two decades, blogs have become a way of life for people. With more and more of them writing {personal blogs, commercial blogs for companies, etc.}, blogging has become mainstream with large organisations also focusing on blogs as part of their content marketing strategy.